Secret Deodorant

My Role: Writer

The Creative Challenge: Capture the strength of women, who despite their own hurdles, are making an impact in their community for Secret deodorant commercials.

The Constraints: Time and budget

The Solution: I found and wrote scripts based on incredible and inspiring women who were local to P&G’s headquarters. I had the honor and pleasure of capturing the stories of people like Melis Aydogan, a first-generation American who maintained a corporate career while starting a Turkish coffee company.

Production by Aras Creative